Updated Articles

31. Unique download

    Last Updated: 12/04/2025 in Reporting and analytics Owl Analytics Owl Analytics key concepts
    A unique download is the number of visits that involved a click on this link or resource.

32. Returning visitor

    Last Updated: 12/04/2025 in Reporting and analytics Owl Analytics Owl Analytics key concepts
    Learn how Owl Analytics defines the phrase "returning visitor".

33. Referrer

    Last Updated: 12/04/2025 in Reporting and analytics Owl Analytics Owl Analytics key concepts
    Learn how Owl Analytics defines the phrase "referrer".

34. Pageview

    Last Updated: 12/04/2025 in Reporting and analytics Owl Analytics Owl Analytics key concepts
    Pageviews are the number of times a page has been viewed.

35. Outlink

    Last Updated: 12/04/2025 in Reporting and analytics Owl Analytics Owl Analytics key concepts
    An outlink is tracked when a visitor clicks a link in your knowledge base that opens to a URL outside of your knowledge base.

36. New visitor

    Last Updated: 12/04/2025 in Reporting and analytics Owl Analytics Owl Analytics key concepts
    A new visitor is viewing your knowledge base on a device for the first time.

37. Exit/Exit rate

    Last Updated: 12/04/2025 in Reporting and analytics Owl Analytics Owl Analytics key concepts
    Learn how Owl Analytics defines the phrases "exit" and "exit rate".

38. Entry page

    Last Updated: 12/04/2025 in Reporting and analytics Owl Analytics Owl Analytics key concepts
    An entry page is the first page of a visit to your knowledge base.

39. Download

    Last Updated: 12/04/2025 in Reporting and analytics Owl Analytics Owl Analytics key concepts
    Learn how Owl Analytics defines the phrase "download".

40. Bounce/bounce rate

    Last Updated: 12/04/2025 in Reporting and analytics Owl Analytics Owl Analytics key concepts
    Learn how Owl Analytics defines the phrases "bounce" and "bounce rate".

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